Many companies don’t fully appreciate the nature and extent of the risk that currency volatility could pose to their business and even when they do they often feel powerless to manage it. At an initial no fee discussion meeting, we’ll seek to understand your overseas dealings, allowing us to fully comprehend the precise nature of your exposure to the FX markets. Effective risk management must always be founded upon a thorough knowledge of the facts.
Once we establish the nature of your risk, and agree to work together, Performanceart will prepare one or more potential strategies to protect your business from FX risk. These strategies will be presented to you in person in a fashion that you’ll understand, no complicated clichés, just clear explanation of the proposals and their merits/features, putting you in the position to make an informed choice as to how best to protect your business.
Once the correct strategy has been agreed upon, Performanceart will, if desired, explain your desired strategy to your FX execution counterparty. It might be that you don’t have an existing counterparty that you have confidence in, or trust to execute for you at the best rate available, if so we can help here too.
Performanceart has developed links with a small number of the most respected companies in that field, and will happily introduce you to the best person to execute your strategy if you wish.
I never worry about action, but only inactionWinston Churchill
I always define my risk, and I don't then have to worry about itTony Saliba
- Performanceart Ltd is an innovative new business founded by it’s Director Ashley Tabony.In a career spanning thirty years Ashley has a wealth of experience trading the world’s financial markets, in particular the Foreign Exchange (FX) market, for some of the largest institutions in that arena, including Citibank, Deutsche Bank and Credit Agricole.In that time Ashley learned the vital role that risk management and efficient hedging play in the FX markets, and became familiar with the wide range of markets and instruments that exist.
Since the Brexit vote in June 2016 it has become clear that beneath the large companies with their own in-house treasury functions, who have the ear of large investment banks, many smaller but still significantly-sized enterprises have no access to expertise in the field of FX risk management, and Performanceart addresses this.
With the emphasis on building a relationship based upon mutual understanding and trust, Performanceart will enable you to understand the FX risk in your business, and advise on how to best manage and reduce it.
In 2018/2019 more than for many years previously, it is true to say that if you do business outside of the UK, and haven’t got an FX strategy, then you haven’t really got a comprehensive business strategy at all.
Let Performanceart devise that strategy for you.